By the way, I should point out I'm looking at Belvedere here in terms of pricing and am focusing more on the pricing of the larger plans vs. necessarily the intro plan. You look at Laurel and I think their 2400 sq ft is somewhere just shy of 420 / ft. Momentum hasn't been super fast on that so I presume when TIC opens early phases, you'd see that square footage start slightly below (although I might be mistaken). But as you trend up, when you have options in the 2500-3000 sqft SFR already pricing in a similar range, you'd presume TIC comes in pretty consistent with that pricing.
The real question is what is TIC's view of the marketplace and what are their goals. With it being a new overall project, do they want to start with early momentum and thus be a little lower priced (somewhat canibalizing existing product, but not too significantly because the larger stuff is most of what is in new sale in Stonegate and OH has driven up quite a bit so you have room their (plus a presumed premium). That said you don't have to worry to much if someone wants a 3000+ sq ft house of them being too focused on Eastwood anyway (since the early phases won't help them, unless they are willing to drop down to 2800).
All that said, I hadn't realized how much Layfayette had ticked up (they started pretty low...sub 400 ft) and along with Strada are one of the few SFR projects that seem to have rolled pretty strongly in this market. Belvedere / Cressa both fit into a similar market, with Strada leveraging OH and nice streets and Layfayette leveraging pretty nice lots by TIC standards.
