<p>Although I think the whole high rise thing is a bit premature for the OC, I think of all the projects out there this one makes the most sense. why? location, location, location. John Wayne airport, South Coast Plaza, OC performing arts. For all those who talk about this being a "bad neighborhood", obviously you don't understand the concept of urban living. You can't compare an apartment in Central Park, or downtown Manhattan with a mansion on Long Island. All are desirable for their own reasons, but if you want to be close to the action then you have to put up with a high rise building in the middle of urban ghettos. It's as simple as that. I don't think a high rise in the middle of Villa Park makes sense, just because it's a nicer neighborhood.</p>