Ferrari rejects David Lee, local Chinese jeweler, on his application to buy LaFerrari, because his flashy lifestyle is an embarrassment to the Ferrari company:
http://www.latimes.com/business/autos/la-fi-hy-david-lee-ferrari-20170615-htmlstory.html
http://www.latimes.com/business/autos/la-fi-hy-david-lee-ferrari-20170615-htmlstory.html